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Hand Embroidered Collection

Crafted by skilled artisans in Pakistan, each piece  in the Hand Embroidered Collection carries the centuries-old art of Zardozi—a meticulous embroidery defined by metallic threads, fine beads, and hand-coiled wirework. The collection reimagines this traditional craft through FOUND’s dual influences: the eccentricity of South Asian occasion wear, grounded in the structure and durability of American workwear—resulting in garments that serve as cultural memory-keepers, preserving heritage through devotion and the love of making.

A closer look into the hands and heart behind the collection

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Paisley Motif Hand Embroidered Work JacketA person wearing the Found Paisley Motif Hand Embroidered Work Jacket in tan, featuring red and green paisley floral embroidery with circular patterns, shown from shoulders to waist.
Mirror Ornament Hand Embroidered Work JacketClose-up of the Found Mirror Ornament Hand Embroidered Work Jacket, showcasing vibrant red, green, and yellow floral Aari embroidery and buttoned flap pockets.
Hand Embroidered Tonal Anorak JacketHand Embroidered Tonal Anorak Jacket
Floral Hand Embroidered Work JacketA person wearing Found’s Floral Hand Embroidered Work Jacket, inspired by vintage South Asian needlework, styled with brown corduroy pants and a white shirt.
Hand Embroidered Hooded Mirror AnorakA person is seen from the back wearing the FOUND Hand Embroidered Hooded Mirror Anorak, a brown cotton twill piece featuring black and white circular mirror embroidery.
Hand Embroidered Leather Fringe JacketThe FOUND Hand Embroidered Leather Fringe Jacket, made from black genuine cowhide with pleated details and beaded floral embroidery, is displayed flat on a wooden surface with its brand label visible.
Hand Embroidered Suede Fringe JacketFOUND’s Hand Embroidered Suede Fringe Jacket features blue and gold floral embroidery on the chest—a standout unisex piece with classic Western fringe.
Hand Embroidered Mirror Abhala JacketIndoors, a person wears the Found Hand Embroidered Mirror Abhala Jacket with colorful circular accents, tan shorts, a red bandana tucked in the waistband, and black sandals.

Stories of Craft: Human Hands at Work

A look into the hands and heart behind our Hand Embroidered Collection. In this conversation, one of our artisans in Pakistan reflects on the meaning of true dedication. Guided by remarkable teachers, he continues the centuries-old art of Zardozi: an embroidery technique defined by its intricate metallic threads, fine beads, and hand-coiled wirework. The craft demands both precision and patience, a rhythm learned slowly over years and passed from one generation to the next. Each motif he creates is a continuation of that lineage, a small act of preservation through artistry. Though its colors and motifs evolve with time, the essence remains unchanged—an ancient tradition sustained by devotion and the love of making.